There are days when you crave the gooey, buttery comfort of a homemade cinnamon roll, but the idea of kneading dough and waiting for yeast to rise just isn't happening. That is exactly why Max and I are obsessed with this Cinnamon Roll Poke Cake. Max calls it "the hole-y cake" because he gets to attack it with the handle of a wooden spoon (his favorite part), but I call it the ultimate shortcut. It delivers all that warm, spiced Cinnabon flavor in a fraction of the time.

Jump to:
- Why You Will Love This Cinnamon Roll Poke Cake
- How To Make Cinnamon Roll Poke Cake
- What Pairs Well With Cinnamon Roll Poke Cake
- Cinnamon Roll Poke Cake Variations
- Equipment
- Storage / Make Ahead / Serving Tips
- Top Tips for Best Cinnamon Roll Poke Cake
- Cinnamon Roll Poke Cake FAQs
- A Slice of Cozy
- Related
- Cinnamon Roll Poke Cake
Why You Will Love This Cinnamon Roll Poke Cake
You will love this recipe because it transforms a simple white cake mix into a moist, decadent dessert that tastes completely homemade. By poking holes in the warm cake and drenching it with a rich butter-cinnamon syrup, every single bite is infused with that signature sticky-bun flavor. Topped with a luscious cream cheese frosting, it is the perfect cozy treat for holidays or just a Tuesday night craving.
How To Make Cinnamon Roll Poke Cake
The magic of this cake is in the "poke." We start by baking a standard white cake until fluffy. While it is still warm, we use the handle of a wooden spoon to poke holes all over the surface. Then comes the best part: pouring a warm, melted brown sugar and cinnamon filling over the top, letting it seep deep into the sponge. Once cooled, we slather it in a tangy cream cheese frosting and dust it with cinnamon sugar to match the picture perfectly.
Cinnamon Roll Poke Cake Ingredients
The Cake Base
- 1 box white cake mix (plus ingredients on the box: water, oil, eggs)
- 1 teaspoon vanilla extract (to doctor up the mix)
The Cinnamon Filling
- ½ cup unsalted butter; melted
- ¾ cup light brown sugar; packed
- 1 tablespoon ground cinnamon
- 1 tablespoon sweetened condensed milk (optional, for extra creaminess)
The Cream Cheese Frosting
- 8 oz cream cheese; softened
- ½ cup unsalted butter; softened
- 2 ½ cups powdered sugar
- 1 teaspoon vanilla extract
- 1 tablespoon milk (if needed for consistency)
- Garnish: Extra cinnamon and sugar for dusting
Step by Step Method
Bake the Cake
- Preheat your oven to 350°F (175°C) and grease a 9x13 inch baking pan.
- Prepare the white cake mix according to the package directions, adding the extra vanilla extract.
- Bake for 25–30 minutes or until a toothpick comes out clean.
Poke the Holes
- Remove the cake from the oven. Let it cool for just 5–10 minutes (it should still be warm).
- Take the round handle of a wooden spoon and poke holes all over the cake, spacing them about 1 inch apart. Push about halfway down into the cake.
Make the Filling
- In a small bowl, whisk together the melted butter, brown sugar, ground cinnamon, and sweetened condensed milk until smooth.
- Pour this mixture evenly over the cake, focusing on filling up the holes.
- Let the cake cool completely on the counter, then pop it in the fridge for 30 minutes to set the filling.
Whip the Frosting
- Beat the softened cream cheese and butter together until smooth and no lumps remain.
- Slowly add the powdered sugar and vanilla, beating until fluffy and spreadable.
Frost and Serve
- Spread the frosting in a thick, even layer over the cooled cake.
- Sprinkle cinnamon sugar over the top to get that rustic look shown in the photo.
- Slice into squares and serve.
MAX’S REACTION
"I made about a hundred holes in this cake! The brown stuff sinks inside and makes it taste like the sticky middle of a cinnamon roll. I licked the spoon twice."
What Pairs Well With Cinnamon Roll Poke Cake
This cake is incredibly rich and sweet, so it pairs best with beverages that cut through the sugar. A strong cup of black coffee or an unsweetened latte is perfection for adults. For the kids, a cold glass of milk balances the heavy cream cheese frosting. It’s also delicious served with a side of tart sliced apples.
Cinnamon Roll Poke Cake Variations
Caramel Pecan
Stir ½ cup of chopped pecans into the cinnamon filling mixture before pouring it over the cake. Drizzle the finished frosting with salted caramel sauce for a "sticky bun" vibe.
Apple Spice
Use a spice cake mix instead of white cake. Fold a cup of finely diced apples into the batter before baking for a fall-themed treat.
Coffee Cake Style
Add a crumb topping! Mix flour, butter, and sugar to create crumbs and sprinkle them over the frosting for added texture.
Maple Twist
Add 1 teaspoon of maple extract to the cream cheese frosting and garnish with crispy bacon bits for a savory-sweet breakfast cake.
Equipment
- 9x13 inch baking pan
- Wooden spoon (with a round handle for poking)
- Electric mixer (hand or stand)
- Mixing bowls
- Spatula
- Mom Tip: Make sure the holes are big enough! If you use a fork, the filling won't soak in. A wooden spoon handle or a large straw works best.
Storage / Make Ahead / Serving Tips
Refrigerator Storage
Because of the cream cheese frosting and butter filling, this cake must be stored in the refrigerator. Cover it tightly with plastic wrap or a lid. It stays fresh for up to 4 days.
Make Ahead
This cake actually tastes better the next day! Making it 24 hours in advance allows the cinnamon syrup to fully saturate the cake, making it even moister.
Freezing
You can freeze individual slices. Wrap them in plastic wrap and then foil. Thaw in the fridge overnight before eating.
Top Tips for Best Cinnamon Roll Poke Cake
The timing of the "poke" is crucial. If the cake is too hot, it might tear when you poke it. If it is too cold, the filling won't absorb as well. Aim for about 10 minutes out of the oven. Also, ensure your frosting ingredients are truly softened; lumpy cream cheese will ruin the silky texture of the topping.
Cinnamon Roll Poke Cake FAQs
Can I use a yellow cake mix?
Yes, yellow cake mix works great and adds a slightly more buttery flavor. White cake mix just mimics the traditional dough of a cinnamon roll better.
Why is my cake soggy?
If you pour too much liquid or make the holes too large, it can get mushy. The filling amount listed here is the perfect balance for a standard 9x13 cake.
Do I have to use cream cheese frosting?
It gives the most authentic "cinnamon roll" taste, but you can use a vanilla buttercream or even a simple glaze if you prefer something lighter.
Can I make this from scratch?
Absolutely. You can use your favorite homemade vanilla cake recipe instead of the box mix. Just follow the poking and filling steps the same way.
A Slice of Cozy
This cake has become our go-to for potlucks and holidays because it feeds a crowd and everyone loves the surprise cinnamon swirls inside. We hope it brings a little warmth to your kitchen! If you are in the mood for more baking adventures, try our fluffy Chocolate Chip Vanilla Custard Brioches for a weekend project, whip up some nostalgic Brown Sugar Pop Tart Cookies, or treat the family to our incredible Maple Donut Bars Recipe.
Share your Cinnamon Roll Poke Cake! Tag us @HannahCooking with #CinnamonRollPokeCake; we’re dying to see your version and hear about your homemade kitchen stories!
⭐️ Rate this Cinnamon Roll Poke Cake recipe and let us know what twists or ingredients you used!
Related
Looking for other recipes like Cinnamon Roll Poke Cake? Try these:
- Breakfast Enchiladas45 Minutes
- Chocolate Cupcakes40 Minutes
- Crème Brûlée French Toast35 Minutes
- Swirled Garlic Herb and Cheese Bread2 Hours 5 Minutes
Cinnamon Roll Poke Cake
Equipment
- 1 Baking pan (9x13 inch)
- 1 Wooden spoon (Round handle for poking)
- 1 Electric mixer (Hand or stand)
- 3 Mixing bowls (Various sizes)
Ingredients
- 1 box white cake mix - Plus ingredients on box
- 1 teaspoon vanilla extract - For cake batter
- ½ cup unsalted butter - Melted, for filling
- ¾ cup light brown sugar - Packed
- 1 tablespoon ground cinnamon - Divided use
- 1 tablespoon sweetened condensed milk - Optional
- 8 oz cream cheese - Softened
- ½ cup unsalted butter - Softened, for frosting
- 2 ½ cups powdered sugar - Sifted
Instructions
- Preheat oven to 350°F; prepare and bake cake mix in a 9x13 pan as directed.
- Poke holes all over the warm cake using the handle of a wooden spoon.
- Whisk melted butter, brown sugar, cinnamon, and condensed milk; pour over cake.
- Cool cake completely, then refrigerate for 30 minutes to set.
- Beat cream cheese, butter, powdered sugar, and vanilla until fluffy.
- Spread frosting over cake, dust with cinnamon sugar, and serve.











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